BURGAW, N.C. April 7, 2011 – René Martinez, Texan guitar guru and on-stage life support for acts such as John Mayer, Stevie Ray Vaughan, Prince, and Carlos Santana, has released, in coordination with Mojo Musical Supply, a line of signature guitar pickups along with tech tools and care products inspired from his thirty years of experience as “the Guitar Tech to the Stars.” Products to be sold under the René Martinez line include a six way signal splitter, René Martinez Big Core guitar strings, René Martinez GraphitAll ® guitar lube string nut lubricant, a multi-functioning string winder, fret board conditioner, guitar polish, and a custom tech tool set.
The luthier and repair master began his career at a music shop in Dallas, Texas in the mid-Seventies where he did work for bigger names like Thin Lizzy, the Talking Heads, and Stevie Ray Vaughan. In March of 1985, Vaughan invited Martinez to go on the road with him as his personal guitar tech. From there, the tech developed his on-the-spot repair skills along with innovative tools and methods to streamline his craft from which he has built his venerable reputation.
Innovations borne from his years on the road with Vaughan include a six-way signal splitter, a simple device which allowed Vaughan to play his guitar through up to six amplifiers at once, creating the highly sought after Texas blues tone, and the GraphitAll® Guitar Lube string nut lubricant which he developed to prevent Vaughan’s strings from binding― a technique used to keep the guitar in tune longer.
Perhaps the most anticipated products to be released are his signature guitar pickups from Custom Wound by Mojotone. Martinez will be introducing a blended alnico magnet single coil set as well as a lipstick pickup set. Using boutique-style construction, these pickups were tuned with Martinez’s keen ear for tone― the one which has been entrusted by those aforementioned artists night after night.
All products under the René Martinez line are available exclusively through Mojo Musical Supply. Mojo has been working with artists, amp and guitar manufacturers, and tone hobbyists for nearly 20 years as one of the industry’s most recognized parts suppliers and amplifier cabinet manufacturers. The Custom Wound pickup brand, created in 2008, was spun out of Mojo’s contract manufacturing business and has been hailed as one of the leaders in the growing boutique pickup market.
For more information, please contact:
Tel: (800) 927-6656